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Retargeting for Apartment Marketers Using Facebook

“Yes, you’ve been re-targeted by me, Joshua Swanson, personally. Because I’m creepily chasing you around Facebook – OK, I’m not. I’m with GoToMyApartment and my company has been chasing you around...

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Food Network Debut on Top 5

Originally featured on the Food Network. Sometimes it really pays to be a restaurant and hospitality consultant. I was fortunate enough, while visiting and working with my client Lettuce Entertain You,...

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NRA Show 2016 Under the Hood Social Media

  In 2016 I was asked back to speak at the National Restaurant Show on social media for restaurants and here’s the talk! Under the Hood: The Mechanics of Social Media Knowing what’s going on “under the...

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Reputation Management Theater

Originally published on the GTMA Blog. Once in a while an idea comes that’s good, but not great. So the idea festers for a long time until maybe, if you’re lucky, a new version of that same idea...

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Teaching Marketing for Hospitality to Typsy

After my 2015 National Restaurant Show talk I was asked by a company called Typsy (formerly Upside) to come to Vancouver and teach their hospitality professionals about reputation management. I covered...

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My Agencies Win Big in 2016

Below is the press release announcing the big wins this year for my two agencies Razz and GTMA. I’m so proud of my teams and grateful for the hard work and creativity that led to these accolades. I...

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A Bootstrappers Guide to Making the Inc. 500s (#511)

Is it the RIGHT idea? For a bootstrapper to succeed with zero financial resources, there must first be the innate ability to anticipate an upcoming shift in a specific sector, a cultural change that...

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Multifamily Agency GTMA Lands at #511 on the Inc. 5000

I’m over the moon! Take a look at the press release we just sent out below. I’m really proud of my team and how far we’ve come. What a really cool accomplishment. #FeelingBlessed FOR IMMEDIATE RELEASE:...

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GTMA ON THE INC. 5000 LIST, AGAIN

It’s an honor to be on the Inc. 5000 list, but to be on the list for the second year in a row is truly a blessing. My team at GTMA continues to prove that there’s no better agency in multifamily...

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Razz Makes Inc. 5000 Too!

Wow! What a year! GTMA & Razz Interactive BOTH make the Inc. 5000 list this year! Lead by my partners Sebastian Mourra and Elizabeth Colina, Razz continues to innovate as they gamify experiences,...

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